The healthcare sector in the Middle East is changing
fast. It is responding to rapidly growing demands for
preventive care, and for effective ways to reduce
lifestyle-related diseases and ensure a longer,
healthier life for citizens.
The sector is moving towards specialist, more
personalised healthcare with much greater interaction
and self-management enabled by the ever-growing digital
technology.
The extraordinary and unique combination of the UK’s
National Health Service’s (NHS) huge data assets, its
world-leading centres of clinical excellence and the
UK’s vibrant tech sector is producing some of the most
innovative, evidence-based digital health solutions in
the world today, in areas such as artificial
intelligence, the internet of things, virtual and
augmented reality as well as big data analytics.
Focus on prevention, quality and
innovation
At Arab Health 2018 in Dubai (29 January – 1 February
2018) Healthcare UK showcased how the best of British
healthcare provides exactly what healthcare leaders in
the Middle East are looking for. The focus was on
prevention, quality and innovation, with exceptional
applications in the field of digital healthcare. Four
outstanding UK digital healthcare companies were on
display:
UK delegation led by Lord
O’Shaughnessy
The UK delegation was led by Lord O’Shaughnessy,
Parliamentary Under Secretary of State at the
Department of Health and Social Care.
Lord O’Shaughnessy said:
The NHS’s unparalleled collection of data enables the
development of innovative solutions based on
real-world scenarios and evidence. Combining that
vast data set with clinical excellence (we have 3 of
the top 4 medical schools worldwide) and outstanding
technology companies means that the UK is at the
cutting edge of healthcare innovation and technology.
High level of commercial interest
generated
The combination of 4 outstanding UK companies
presenting from an attractive, interactive and
eye-catching set, a busy programme of supporting
seminars and a package of other engagement activity was
very effective in generating a high level of commercial
interest. A major contract between babylon and the
Saudi Ministry of Health was signed on the event stand,
and a number of other contract discussions are
proceeding well.
Healthcare
UK is a joint initiative of the Department of
Health and Social Care, NHS England and Department for
International Trade.
