Commenting on UCAS statistics showing that ‘conditional
unconditional’ offers continue to rise, Geoff Barton, General
Secretary of the Association of School and College Leaders,
said:
“It is infuriating that universities have apparently
responded to calls to end the use of certain types of
unconditional offers by making more of them. There are
circumstances in which unconditional offers are appropriate, but
not when the offer is made on condition that the student makes
the university their firm choice. This practice has more to do
with the frenetic scramble to put ‘bums on seats’ than the best
interests of students. It results in many young people taking
their foot off the pedal in their A levels, doing less well than
they should, and potentially damaging their future employment
prospects. It also encourages them to choose university courses
which may not be their best option.
“It is good that students are now less likely to accept
this type of unconditional offer than previously and suggests
that young people are increasingly aware that the easy choice is
not necessarily the best choice. But the students who are most
vulnerable to this inducement are likely to be those who are less
confident, and this will include young people from disadvantaged
backgrounds for whom university is a daunting prospect. We need
to make sure that these students in particular realise their full
potential in all their qualifications and that they choose
university courses which best suit their aptitudes and interests.
Universities must make offers based on these priorities rather
than on marketing considerations.”