Summary
Government has formulated final policy for introducing
advertising restrictions for HFSS products on TV and online and
is now seeking your views on the draft regulations that accompany
primary legislation.
This consultation closes at
11:45pm on 31 March 2023
Consultation description
In response to previous consultations (an initial consultation in
2019 and a second consultation in
2020), government published a formal consultation
response on advertising restrictions for high in fat, salt or
sugar (HFSS)
products.
This response announced the UK wide policy will:
-
introduce simultaneously a 9pm TV watershed for HFSS products and a
restriction of paid-for HFSS advertising online
-
include all on-demand programme services (ODPS) under the
jurisdiction of the UK, and therefore regulated by Ofcom, in
the TV watershed for HFSSadvertising
-
include non-UK regulated ODPS in the restriction
of paid-for HFSSadvertising online
because they are outside UK jurisdiction
As outlined in the consultation response, certain elements of the
policy will be taken forward in secondary legislation. These
regulations will be made under new powers in the Communications
Act 2003, which was amended by the Health and Care Act 2022.
Government is now seeking feedback on our draft regulations from
those with an interest in these regulations and who will have to
comply with them. The aim of this consultation is to gather views
on the specific text in the regulations to ensure these are fit
for purpose.
Documents
Introducing further
advertising restrictions on TV and online for products high in
fat, salt or sugar: consultation on secondary
legislation
Advertising (Less Healthy
Food Definitions and Exemptions) Regulations 2022
(draft)
Ways to respond
Respond online
or
Email to:
childhood.obesity@dhsc.gov.uk